Top 7 Social Media Tools Every Small Business Should Be Using in 2025
Social media moves fast, and the right tools can make all the difference. Whether you’re creating content, scheduling posts, or analyzing performance, using the best tools will save time, boost creativity, and deliver better results. Not sure what to post? These are the top types of social media posts in 2025 that will help you grow your audience and boost engagement fast. If you’re looking for the best types of social media posts in 2025 to boost engagement we can help you! Free Estimate
Here are 7 essential social media tools every small business should be using in 2025:
1. Canva – For Easy Graphic Design
Canva lets you design stunning posts, stories, ads, and more with drag-and-drop simplicity.
Best for: Branded templates, visuals, and fast content creation.
Pro Tip: Use the Brand Kit feature to keep your designs consistent.
2. CapCut – For Video Editing
CapCut is a free, beginner-friendly video editor perfect for TikTok and Reels.
Best for: Trending videos, subtitles, and visual effects.
Pro Tip: Try the AI caption generator to save time.
3. Metricool – For Scheduling & Analytics
Plan your content, track performance, and manage multiple platforms in one place.
Best for: Data-driven social media growth.
Pro Tip: Use the “best time to post” insight to increase engagement.
4. ChatGPT – For Captions & Ideas
Generate creative captions, blog ideas, scripts, and more in seconds.
Best for: Speeding up your workflow and content planning.
Pro Tip: Use prompts like “Write a fun caption for a product launch” to spark ideas.
5. Linktree – For Bio Links
Turn one bio link into a hub for your website, shop, blog, or booking form.
Best for: Instagram, TikTok, and creators.
Pro Tip: Customize the layout to match your brand colors.
6. Hashtagify – For Hashtag Research
Find relevant, trending hashtags that grow your visibility.
Best for: Increasing post reach organically.
Pro Tip: Mix popular and niche hashtags for balance.
7. Later – For Visual Content Planning
Auto-schedule posts, preview your Instagram feed, and measure performance.
Best for: Instagram-focused businesses.
Pro Tip: Use Later’s Linkin.bio to drive traffic from your posts.